How a Multinational QSR Chain Automated Audio-Video Production with AI to Save 18% on Media Budget

By: GoBeyond Team

July 27, 2025

3 min read

AI-automated marketing video production dashboard

Quick Overview

A global quick service restaurant (QSR) automated scriptwriting, synthetic voiceover, editing, and localization for marketing videos using AI. Scriptwriting time dropped from days to hours, voiceovers ensured brand consistency, and editing was automated for multiple formats, stretching the media budget by 18%.

Multinational QSR Chain

Company Size

Not publicly disclosed

Revenue Range

Not publicly disclosed

Primary Challenge

Reducing production time and costs while maintaining brand consistency in marketing videos

Key Metrics

- 18% media budget savings
- Faster campaign rollout
- Consistent brand voice
- Agile creative production

The Problem

Manual video production was slow, costly, and inconsistent

The Solution

AI-powered automation of scriptwriting, voiceover, editing, and localization workflows

Results

- Faster marketing campaigns
- Cost savings
- Consistent branding across videos

Details

Industry

Marketing & Advertising

Departments

Marketing & Content

Operations & Workflow Automation

Use Cases

Video Production

More Case Studies

See All

How Optimove Uses AI to Analyze Customer Behavior and Optimize Marketing Campaigns

Technology & SaaS

How Amazon Uses AI to Power Personalized Email Campaigns That Boost Conversion and Retention

Retail & E-commerce

How BACA Systems Doubled Sales Productivity and Achieved 99.9% Shipping Accuracy with Salesforce Einstein 1 Platform

Manufacturing

How SAP Concur Uses AI to Automate and Enhance Expense Management

Technology & SaaS

How Klaar.me Uses Paperless AI Accounting and AP Automation to Save Time and Reduce Errors

Professional Services & Consulting

How Skanska’s Project HALO Uses AI-Powered Robotics to Automate Labor-Intensive Construction Tasks

Construction