How PROS Transformed Quoting and Pricing for an Office Supply Distributor Using AI

By: GoBeyond Team
July 27, 2025
3 min read
PROS AI quoting interface showing multi-line item quote generation and pricing optimization

Quick Overview

PROS implemented AI-powered quoting and pricing solutions to automate handling of complex quotes with up to 22,000 line items. The system automated document generation by attaching agreements to quotes and enhanced upselling and cross-selling by providing alternate pricing and product information in real time. This automation reduced manual errors, accelerated quote generation, and optimized pricing strategies, improving sales efficiency and driving revenue growth.

PROS
PROS
Company Size
Large enterprise software company
Revenue Range
Not publicly disclosed
Primary Challenge
Handling complex quoting processes efficiently while improving pricing and sales effectiveness
Key Metrics

- Ability to handle up to 22,000 line items per quote
- Faster quote generation
- Improved upselling and cross-selling
- Reduced manual errors and rework

The Problem

Manual quoting was slow, error-prone, and limited sales opportunities due to complexity

The Solution

AI-powered quoting and pricing platform automating document generation, pricing optimization, and real-time product recommendations

Results

- Accelerated quoting process
- Increased sales efficiency
- Enhanced pricing accuracy
- Revenue growth reversal after years of decline

“PROS AI quoting transformed our sales process, enabling us to handle complex quotes faster and increase revenue.”

PROS Client Team

Details

Industry
Technology & SaaS
Departments
Sales & Lead Generation
Marketing & Content
Use Cases
Quote & Proposal Creation
Tags
GenAI
NLP
Scalability
Team Efficiency
Time-Saving
AI Tools Used
No items found.
Sources
https://pros.com/learn/i/1498876-office-supply-distributor-transforms-quoting-and-pricing-to-reverse-years-long-revenue-slide/4

More Case Studies

See All
How Elai.io Powers AI Video Creation for Onboarding, E-Learning, and Multilingual Training
Technology & SaaS
How eye-oo Boosted Sales by 25% and Increased Conversion 5x with Tidio and Lyro AI
Retail & E-commerce
How Oxford VR Combines AI and Virtual Reality to Improve PTSD Treatment
Mental Health
How Bloomberg Law Reduced Risk Exposure by Helping Corporations Comply with Data Privacy Laws
Legal
How Guru’s AI-Powered Knowledge Base Provides Instant Answers and Personalized Recommendations for Sales Teams
Technology & SaaS
How Bella Santé Uses Tidio’s Lyro AI Agent to Automate Support and Boost Sales and Leads
Healthcare & Medical

🤖 Chat with AI

Type...