How Globo Uses InVideo AI to Automate Video Scriptwriting, Editing, and Voice-Overs, Tripling Video Output

By: GoBeyond Team
August 10, 2026
3 min read
Globo AI-generated video content dashboard

Quick Overview

Globo, a leading Brazilian media company, adopted InVideo AI to automate scriptwriting from blog posts, video editing, and synthetic voice-over production. This AI-powered workflow enabled Globo to triple its video output, cut production time, reduce costs, and increase viewer engagement.

Globo
Globo
Company Size
~10,000 employees
Revenue Range
Not publicly disclosed
Primary Challenge
Scaling video production efficiently while maintaining quality and engagement
Key Metrics

- 60% faster scriptwriting
- 50% faster editing
- 30% cost savings
- 3x more videos produced
- 40% higher engagement

The Problem

Traditional video production was time-consuming, costly, and limited in output

The Solution

Implemented InVideo AI’s text-to-video generation, automated editing, and synthetic voice-over tools integrated into Globo’s content workflows

Results

- Significantly increased video volume
- Reduced production time and costs
- Improved audience engagement metrics

Details

Industry
Media & Entertainment
Departments
Creative & Design
Marketing & Content
Use Cases
Video Production
Tags
GenAI
NLP
Voice Cloning
Auto-Summarization
Time-Saving
Cost Reduction
Scalability
AI Tools Used
No items found.
Sources
https://www.benditafilmes.com/en/post/ai-videos-are-the-future-detailed-case-study

More Case Studies

See All
How China State Construction Uses AI and IoT Sensors to Monitor Construction Equipment and Optimize Project Scheduling
Construction
How iZotope RX Uses AI for Professional Audio Repair and Enhancement
Media & Entertainment
How Memra’s AI Digital Employees Automated Expense Management for a Financial Services Provider
Finance & Banking
How Bank of America Uses AI and the Metaverse in “The Academy” to Revolutionize Employee Training and Customer Service Skills
Finance & Banking
How KPMG’s Clara AI Platform Automates and Elevates Financial Statement Review and Audit Quality
Professional Services & Consulting
How DoNotPay Automated Legal Services to Appeal Over $4 Million in Fines
Legal

🤖 Chat with AI

Type...